In such a competitive landscape for talent, your employer brand has never been more important.
An effective employee value proposition defines you against your competitors on the unique elements you offer as an employer. This has a tangible impact on your ability to attract, retain and motivate talented people. It can also affect morale, culture, engagement and turnover.
Our support with developing your employee value proposition (EVP) is co-created and grounded in your specific context. It is also aspirational, to ensure that you stand out, and attract and retain the talented people you need to achieve your vision. We work with you to a specific aim, such as reviewing reward and benefits; creating a brand narrative or articulating better what it is like to be an employee at your university.
We know that a well-crafted EVP can:
Our trained facilitators use techniques such as Appreciative Inquiry to really get to the bottom of why employees stay with a university, what they want to see more of, but also what a university is uncompromising about in return.
We worked with the University to develop an EVP that was centred on the desire to create a clear brand narrative for prospective staff. They wanted people to understand what it is to be an employee of the University, what would be expected of them and what they would receive in return.
Accessing our own comprehensive pay and benchmarking database, including insights from our senior staff survey, SUMS supported the development of a refreshed senior pay and benefits framework.
Whether you need an in-depth analysis and recommendations for significant transformation, or a more high-level review from a critical friend, we have the expertise to support you at every stage. In designing our support, we bring together higher education-specific insight from our comparative research and benchmarking, and world-leading effective practice from other sectors and internationally.
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